Why WIIFM Is The Question That Every Product Manager Must Answer
If you’re new here, you may want to subscribe to my RSS feed. Thanks for visiting!What does it take to get a prospective customer to
The Accidental Product Manager Archive
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Product Managers Need To Know How To Find Customers In A Dark Room
Just exactly how much do you know about your customers? Sure, we all do some segmentation and stuff like that as a part of our
How Product Managers Can Accomplish Great Things
There is no question that as a product manager there are a countless number of things that we can spend our time on each and
How Product Managers Can Get Their Customers To Trust Them
In our relationships with other people, one of the most basic things that we generally spend no time thinking about is the issue of trust.
Steve Job’s Advice For Product Managers
Steve Jobs died too young – what great things could he have accomplished if only he had been able to live just a little bit
New Book – Product Management Secrets
The job of a product manager is made even more difficult by the simple fact that it really does not come with any clear instructions
How Should A Product Manager Handle Product Team Conflicts?
I’m currently in charge of a team of skilled product development professionals who spend their time helping me to refine my product development definition. They
New Book: Product Development Lessons For Product Managers
A new book has just been published by Dr. Jim Anderson and Blue Elephant Consulting: Product Development Lessons For Product Managers What is a
3 Things That Every Product Manager Needs To Know In Order To Manage
Your job title is “product manager”, just exactly how much of that management stuff do you do? For that matter, have you ever been taught
New Book: Customer Lessons For Product Managers
In the end, it all comes down to what your customer wants to tell you about your product. However, how many of us have been