The Digital World Changes The Way That Food Company Product Managers Operate
Let’s be straight about a few things: the world in which we live is currently changing. A lot. Nowhere is this more evident than perhaps
The Accidental Product Manager Archive
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Category: Customer
How Can Product Managers Tell Customers To Not Use Their Product?
Every product needs a product manager. This means that things that are good for us (think vegetables, running shoes, and protein bars) all need product
Will The Amazon Hub Program Solve Amazon’s Package Delivery Issues?
Just imagine if you were a product manager at Amazon. What would one of your biggest challenges be? There’s no problem with Amazon having what
Product Managers Need To Understand The Power Of A Newsletter
As product managers we spend a great deal of our time trying to figure out how to get more people to buy our products. This
Why Are Product Managers Moving Away From Focus Groups?
When a product manager is put in charge of a product, one of the first questions that they would like to be able to answer
How Can Product Managers Help Lego Get Over The Brick Wall That They Are Facing?
So what do small children want to play with? In the past the answer to this question was fairly easy: dolls, trucks, and of course
Product Managers Attempt To Solve The Toy Problem
Product managers for stores that sell toys have an interesting problem on their hands. Sure, when Christmas swings around, their stores are going to be
How Can Product Managers Help Tiffany Once Again Become “Cool”?
What makes a jewelry store cool? The 183 year-old Tiffany’s jewelry store has been cool for a very long time. They’ve been associated with very,
Product Managers Start To Understand The Power Of Online Reviews
When the customers for your product go looking for products online, how do they decide which one they are going to buy? As more and
Can Product Managers Capture Your Ears?
Here’s an interesting question for you: how much time do you spend each day in your car? If you are like most of us, your