Car Product Managers Look To Software To Boost Their Revenue
Car product managers want to incorporate more software into their cars to allow them to be updated over the air in order to add more features to the car
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Product Managers Struggle To Get Dashboard Screens Correct
If you’ve had a chance to jump into a new car lately, undoubtedly your attention has been drawn to the dashboard screen that just about every car has nowadays. Car manufactures are changing their product development definition and moving more and more of the car’s control and monitoring systems over to these centralized dashboards in … Read more
How Product Managers Can Check The Sofa For Coins
Have you ever been broke? I mean really, really broke? If you have, then you know what you have to do when you need to buy something. It could be something as simple as toilet paper, or coins to do your laundry. You need money and you have none. When this happens, you go on … Read more
What Is A USP And Why Is It Important To Product Managers?
Congratulations, you are managing a good product. It might even be a great product. However, when it comes time for one of your potential customers to pick a product to solve their problem, why should they choose yours over all of the other options that they have? The Power Of A USP Trying to figure … Read more
Parachute Product Management
So we all know that product manager always have to be prepared to deal with the situation that both they and their product find themselves in, but what should you be doing if you parachute into a situation that you didn’t create? That was the situation that I found myself in recently when I agreed … Read more
Lessons From The Front Lines: Product Management At Startups
So here’s my story: at this point in my career I’ve worked for 8 separate companies. Four of them were enormous multinational firms and four of them were startups. Three of the startups that I worked for went out of business and I’m now working at my fourth startup (keep your fingers crossed). If anyone … Read more
How To Make Your Product Stand Out In An RFP Response
Please buy my product. No, I really mean it – go out now and buy my product! Sadly, this technique of simply asking your customers to buy your product generally doesn’t work for most product managers. Instead, we have to be waiting in the wings until our customers decide that they need a product like … Read more
The Secret To Creating A Customer-Facing Product Roadmap
I like having customers. You like having customers. In fact, once we get a customer we sure would like to hang on to them. The problem is that our customers always want our products to do more, more, more for them. What this means is that we always need to be adding new features and … Read more
How To Create A Product Timeline That Works
Ah, product timelines. This is arguably one of the most visible and one of the most difficult things that a product manager is called on to create in order to communicate your product development definition. It turns out that creating a timeline is not really all that hard to do. However, creating a timeline that … Read more
Product Management At A Startup – How To
I’ve recently been working with a startup company that is in the business of offering software as a service. This is a fantastic company that I believe has a lot of future potential. They never had any product management talent before they asked me to help them out. What I found and what I had … Read more