Product Managers Prepare To Change How We Make Cocktails
Product managers at Keurig are planning on offering a new machine called Drinkworks that will use K-Cups to create cocktails at home
The Accidental Product Manager Archive
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Category: Product
How Product Managers Can Make Something Old New Again
Product managers for existing products need to find new ways to make their products become interesting to consumers again
What Can Product Managers Learn From Smart Elevators?
Otis elevator product managers are working to incorporate new technologies into their elevators in order to remain competitive
Cigarette Product Managers Make A Bet On The Future
The product managers at Altria have made a significant investment in startup Juul in order to take advantage of the popularity of vaping
Product Managers Give Clear Drinks A Try
Product managers in Japan have started to create clear versions of their product to appeal to customers who want healthy drinks
Can Product Managers Use Social Media To Market Forbidden Products?
When you think about all of the products that product managers are responsible for, there are a number of them that come to mind as
How Can Product Managers Deal With Faulty Components?
Product managers at General Motors’ China product plant have discovered that they electric car batteries that they were planning on using may be no good
Video Game Product Managers Struggle With Pricing
Product managers for video games have to find ways to maximize their revenue streams as they introduce games that cost more and more to create
Gucci Tries To Bounce Back From A Product Mistake
Just in case you didn’t know it, Gucci is a one of the largest and most successful fashion brands out there. Everyone wants to both
Product Managers Learn That It’s All About The Packaging
Product managers are starting to realize that the unwrapping of their product is an important moment in time in creating a lasting relationship with their customers