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Monthly Archives: December 2009

Guns, Ammo, And Product Managers

So there you are: the product manager for a boring product. How often have you caught yourself gazing longingly over at one of those iPhones, Kindles, or some other such highly desirable product and though to yourself “Now why couldn’t I be the Product Manager for a cool product like […]

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Tough Times Call For You To Fire Your Customers

Well, not all of them of course, but at least the ones that you really don’t want to have. As product mangers we all like to brag both internally and externally about how many customers are using our products. However, the dirty little secret that we don’t share is that […]

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Stop Giving Your Customers Too Many Choices — They Don’t Want Them!

As product managers, we have somehow convinced ourselves that our customers both want and need more choices when it comes to our products. This thinking has allowed us to heap on more and more choices for our customers to make: colors, pricing plans, features, etc. However, it just may be […]

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A Cheap Way To Stay In Touch With Your Customers

So let me guess, the travel budget for your product which was measly to begin with has been slashed to the bone and you’re going to be home for dinner for the foreseeable future. That’s great news if you don’t like to travel, but it sorta sucks if you want […]

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The 6th Product Manager Sense: I See Dead Products

Does the recession have you down? How’s your product doing — nobody buying, nobody interested? Cheer up — it turns out that this is actually the best time to be a product manager. Recessions are some of the best times for product managers to create new products that shake up […]

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