If you are like most product managers you spend just about every day trying to figure out just exactly what a product manager does. There are a lot of ways to go about doing this: if your company has other product managers then you can watch and learn from them, […]
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Imagine for just a moment that you were the product manager who was in charge of a candy bar. Let’s say that that candy bar had been invented a long time ago, say 1920 or so, and its packaging was starting to look old. This was never part of your […]
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The results of the first ever The Accidental Product Manager “where do you need the most help with product management” survey are now in! First off, let me take just a moment and thank everyone who took the time to (1) read my really long email, and (2) hit the […]
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What would the perfect buying experience with your product be for your customer? I’d be willing that it would go something like this. They’d contact you and explain their problem to you. You’d listen, and then based on what you already knew or could deduce about them you’d end up […]
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What kind of marketing do you do: outbound or inbound? For that matter, do you even know the difference? In today’s overloaded, hyper connected society, getting the attention of our potential customers has become harder than ever. Darn. As product managers we need to find ways to overcome this hurdle […]
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