Product Manager Secrets For Really Connecting With Your Customers

As product managers, after we create our product development definition our goal is to get as many customers as we possibly can for our product. However, after we’ve gotten some customers, what then? This is one of the things that they never taught us in product manager school: what to do with the customers that … Read more

Why Product Managers Need To Learn To Love Inbound Marketing

What kind of marketing do you do: outbound or inbound? For that matter, do you even know the difference? In today’s overloaded, hyper connected society, getting the attention of our potential customers has become harder than ever. Darn. As product managers we need to find ways to overcome this hurdle and right now, it’s looking … Read more