Close

Monthly Archives: July 2014

5 Ways For A Product Manager To Deal With New Competition

Just when everything is going your way as a product manager, that’s exactly when something always seems to go wrong. One of the most common things that can happen is a new competitor shows up. Customers that you thought were a “sure thing”, now want to take a little bit […]

Read More

Product Managers Need To Know How To Make Word Of Mouth Work For Their Product

As product managers, it is our job to make sure that our products meet the needs of our customers. As part of our product development definition we spend a lot of time trying to find ways to get the message about our product out to our customers: we run ads, […]

Read More

Perhaps It’s Time For Product Managers To Go To Prison

Ok product manager, let’s talk about something different for just a moment. As product managers we are all trying to do the same thing: identify a segment of customers who are underserved, use our product development definition to create a product for them, and then provide them with a solution […]

Read More