The Accidental Product Manager
Home Of The Billion Dollar Product Manager Where You Too Can Learn To Be A Wildly Successful Product Manger
As though the job of being a Product Manager was not hard enough, there’s also that added responsibility that you have to manage your career. With all of the turmoil of the past couple of years, it’s now more important than ever for Product Managers to find the time to tend to this task. Growing … Read more
So what things are demanding your attention even as you read these words: emails, Web sites, your BlackBerry, text messages, Tweets, cell phone calls, … So much for having the ability to pay enough attention to get any work done. Wouldn’t it be nice if we knew how to keep our minds on something long … Read more
No, no, we’re not talking about being physically attractive here – although… What I’m really getting ready to talk about is the secret to how product manager who work in the rough-and-tumble economies of emerging markets survive in the long term. What’s their secret and how can we use it to survive the current recession? … Read more
Just image this scenario: you’re sitting there at “mid-sized company, Inc.” when one day your boss walks up to you and says “we’ve just been bought by really-big-company, Inc.” Ok, you say to yourself, how much of a big deal to my successful product can this be? Well one thing that you may not have … Read more
Come on, ‘fess up - you have just a little bit of a salesperson living inside of you. On those occasions that you get in front of a customer, you can hardly help yourself from launching into a “sales mode” and trying to convince the customer that they need your product. Now that the Web … Read more
I was working with a client the other day who had a unique problem: they needed a vision for their product. Now, I’m pretty familiar with the whole “vision” thing as it applies to a company – it’s that thing that you put on the wall that nobody ever reads. However, this was the first … Read more
In order to have a successful product, you need to convince people to buy your product in the first place. We like to call this marketing. The problem is that lots of money can be spent on marketing with no real apparent return on the investment. Let’s take a look at what product managers should … Read more
Gosh – doesn’t the whole concept of subliminal advertising just sound naughty to you? I mean, I’ve always sorts lumped this type of advertising together with hypnotism and sorta figured that they were slightly immoral. You know, it can’t be right to get people to do things that they wouldn’t do otherwise, right? Let’s assume … Read more
As product managers we are generally quite proud of our products. We do our best to work with potential customers and collect requirements. We ride herd over our developers to make sure that a good product is developed and that it rolls out smoothly. What happens if there is then a flaw in how the … Read more
So here we stand together at the start of a new year filled with hopes and dreams that this year will be better than last. Now if we could just do something about that email problem that we’ve all been dealing with… I don’t know about you, but depending on what part of the product … Read more