Home Of The Billion Dollar Product Manager Where You Too Can Learn To Be A Wildly Successful Product Manger
It’s time for some creative product manager thinking. Times are tough, our customers are strapped for cash and yet we’d like to keep sales of our products at least at where they are if not boost them a bit. No matter if your product is a service or a “real” […]
So I’m going to guess that you are pretty comfortable with your product by now. You know what it does, you know what it doesn’t do. You feel that you’ve got a pretty good grasp of how your customers view your product. Maybe that’s a problem. Is it time for […]
In the world of product mangers, there are some events that are only spoken about in hushed tones. Examples of product manager decisions that, when seen in the rear view mirror of time, just seem so very, very wrong that you wonder why the decision was ever made. Up until […]
As a product manager you know that you should be using shiny new Web 2.0 stuff to market your product. However, the sticky question is what exactly should you be using and, oh by the way, just how should you be using it? Traditional marketing has always been pretty much […]
I was working with a client the other day who had a unique problem: they needed a vision for their product. Now, I’m pretty familiar with the whole “vision” thing as it applies to a company – it’s that thing that you put on the wall that nobody ever reads. […]
Data, data, who’s got the data? Thanks to our luck of being product managers in the 21st Century we are privileged to have access to quantities of data about our product and our customers that product managers of old could only dream about. However, is this really a good thing? […]
Last time we talked about “job mapping” how a customer “hires” your product to perform some task. If you can do this well, then you will be able to create an understanding of what aspects of your product the customer likes and is using as well as which ones he/she […]
Psst – don’t look now, but it sorta looks like all of the economies in the world are all tanking at the same time. If you are a product manager, this sure does not look good for your career. I view a product manager as being the CEO of your […]
Yes, I will tell you what this skill is; however, do you think that you can guess it before I do? I’m sure that you can come up with the standard list of leadership skills that every product manager has (or at least should have): able to deal with pressure, […]