Product Managers Learn How To Deal With A Close Shave

All right, how about a quick show of hands out there. Who has spent any time today thinking about the razer that they use to shave with? I’m suspecting that I’m not seeing very many hands up. Razors are one of those things that just always seem to be there when we need them. When … Read more

More Features Or Better Usability – The Product Manager’s Dilemma

As product managers we are driven people. We want our product to be #1 in its marketplace. What this means is that when our potential customers go shopping, we want them to take a look at our product and see that it is clearly the one that they want – no other product even comes … Read more

How Can Understanding A Customer Job Help A Product Manger?

Last time we talked about “job mapping” how a customer “hires” your product to perform some task. If you can do this well, then you will be able to create an understanding of what aspects of your product the customer likes and is using as well as which ones he/she does not like and is … Read more