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What Can Amazon Product Managers Do About The Customers They Don’t Have?

As product managers, we spend a great deal of our time trying to figure out ways to get more people to buy our products. However, there is that very small collection of product managers who have extremely popular products who have a slightly different sort of problem that they have […]

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Can Product Managers Know Too Much About Their Customers?

It’s sorta the Holy Grail of product management – to become so intimate with our customers that we can almost read their minds. Now while that may sound like a great idea, have any of us taken the time to consider what our customers might be thinking about us doing […]

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