Coke Product Managers Seek New Tastes

Coke product managers are searching for new drinks to create

Ah, to be a product manager at Coke-Cola. Would that not be the best job ever? Coke is a huge company, it has a very large market share, and every customer that you might ever want to capture has already heard about about your product. What more could a product manager ask for? Coke has … Read more

Can HP’s Product Managers Use 3-D Printers To Save The Company?

Once upon a time, being a product manager at HP was a great job to have. The company prided itself on its innovations and it was always trying to bring new products to market. However, time has passed and HP fell on hard times. Eventually the leadership at HP decided that they were trying to … Read more

The Problem That Product Managers Have With “New”

When you take a look at your product, what do you think about it? Are you sad that your product is not a shiny new product? Do you wish that you were in charge of managing a cutting edge product that was just bursting on the market? I’m pretty sure that at one time or … Read more

When Competitors Merge: What 3 Things Should A Product Manager Do?

Sometimes as product managers we wish that our lives could become better if only one of our competitors would just go away. It’s events that like this that would make developing your product development definition just a bit easier. Somewhat amazingly this does happen. However, all too often, the reason that they went away was … Read more

3 Steps Product Managers Can Take To Make Innovation Happen For Their Product

“Be more innovative” – how many times has your management told you that? Although being innovative isn’t really part of the product development definition, product managers still want their products to always be ahead of what their customers want. We’d like to be able to have our products solve problems that our customers might not … Read more

How To Get Others To Do Your Product Innovation For You

“Be more innovative” – how many times has your management told you that? Although being innovative isn’t really part of the product development definition, product managers still want their products to always be ahead of what their customers want. We’d like to be able to have our products solve problems that our customers might not … Read more

How Product Managers Can Bring Innovation To Their Products

“Be more innovative” – how many times has your management told you that? Although being innovative isn’t really part of the product development definition, product managers still want their products to always be ahead of what their customers want. We’d like to be able to have our products solve problems that our customers might not … Read more

How Product Managers Can Innovate & Not Lose Their Shirts

What’s your plan for making your product a success going forward? Hoping some magic fairy shows up and makes your competition go away overnight? Well good luck with that! I suspect that your management is probably pressing you and your product team to do some of that “innovation” stuff. Got any ideas on how to … Read more

Product Managers Know To Say “No” To Best Practices

Perhaps just for a moment we can consider the day-to-day activities of any product manageras being engaged in a sort of race. Collectively we are all running and trying to move out in front of the product managers at the firms that our company is competing with. In this type of analogy, the product manager … Read more

Should A Product Manager Be A Copycat?

Every product manager dreams of his / her product turning into the next iPhone, or Google search engine, or some other runaway successlike that. However, as we all too well know, the odds of that ever happening are actually pretty slim. However, maybe there’s another way to become successful and famous. Maybe the key to … Read more