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What Do Starbucks Product Managers Have To Do To Keep Growth Going?

Wouldn’t it be great to be a product manager at Starbucks? Well, if you liked coffee it would be a great job. For the past few years, Starbucks has been experiencing a 5% growth in their stores. However, in the past year this number has started to slip. Clearly the […]

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Can Product Managers Learn To Sell Groceries Online – And More?

As product managers we all like to try new ideas out. However, sometimes the job that we’re being asked to do is so brand new that there really is nobody that we can compare ourselves to and no existing product development definition. The product managers at Ocado find themselves in […]

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How Product Managers Can Innovate & Not Lose Their Shirts

What’s your plan for making your product a success going forward? Hoping some magic fairy shows up and makes your competition go away overnight? Well good luck with that! I suspect that your management is probably pressing you and your product team to do some of that “innovation” stuff. Got […]

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Teaching Product Managers How To Win Every Time In Vegas

You walk into the casino and saunter over to the roulette wheel. Peeling off a wad of $100 bills, you plunk them down on black seven and then the wheel spins. When the ball comes to a rest, it is on, what else, black seven. You pick up your immense […]

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How Can Product Managers Pick The Right Technology For Our Products?

Just imagine if you were a movie studio executive back in the early 1980’s: what format should you release your new movie on for the home market – VHS or Beta? Both technologies were battling it out and it was very difficult to try to predict a winner. That was […]

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