Starbucks Product Managers Try To Get Their Customers To Come Back Later
Clearly product managers at the Starbucks coffee chain have no problems getting customers to drop by their stores in the morning and purchase coffee. However,
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Tag: loyalty program
What Do Starbucks Product Managers Have To Do To Keep Growth Going?
Wouldn’t it be great to be a product manager at Starbucks? Well, if you liked coffee it would be a great job. For the past
Can TV Product Managers Win The Fight Against The Internet?
So it turns out that the world of television is ruled by advertising. The more ads that you can sell, the more money you make
Product Managers Know That Too Much Of A Good Thing Is Bad
What would it take to get your customers to buy more of your product? Maybe if you offered them more choices – you know, more
What Product Managers Need To Know About Customer Loyalty
Imagine for a moment that you were inthe business of building walls. Every day you’d get up go build part of a wall and then
Too Much Choice Is Bad: Customers Don’t Want To Do Your Job For You
Shopping for groceries is a pain. Being forced to do a grocery store’s job for them is a bigger pain. The U.K. supermarket chain Asda