7-11

Product Managers Deal With The Challenge Of Cup Holders

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Can a car ever have too many cup holders?

So if you were a product manager who was in charge of an automobile, what do you think that your #1 concern would be? Do you think that your customers would care most about how fast your car could go? How about how many doors it has or the size of its tires? Could it … Read more

Can 7–11 Product Managers Make People Visit Their Stores More Often?

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As a testament to just how ubiquitous they are, if I was to say “7-11” to you, what would be the first thing that flashed into your mind? In some cases it might be a slurpee, in others it might be the iconic sign. No matter, we all have an image that would appear in … Read more