Walmart Product Managers Decide To Bet On Their Stores
Walmart product managers have realized that their supercenters are a unique asset and they want to find ways to maximize their value
e-commerce
What Can Amazon’s Product Managers Do About All Of Those Boxes?
Ok, so I’m willing to make a confession here. I get a little thrill each and every time I come to the front door and see an Amazon box sitting there waiting for me to bring it into the house and open it up. It’s almost like Christmas day all over again! However, the product … Read more
Why Don’t Amazon’s Product Managers Understand Europe?
Let’s face it: Amazon is a very big company and they have done a lot of different things very well. However, it turns out that they may not yet be able to do everything perfectly. One area where the Amazon product managers are still struggling is in Europe. Specifically, when it comes to selling both … Read more
Can 7–11 Product Managers Make People Visit Their Stores More Often?
As a testament to just how ubiquitous they are, if I was to say “7-11” to you, what would be the first thing that flashed into your mind? In some cases it might be a slurpee, in others it might be the iconic sign. No matter, we all have an image that would appear in … Read more
Is Going Direct To Your Customer The Next Step For Product Managers?
How does a customer get their hands on your product? If it is like most products, your product development definition called for a middleman to be involved. You create your product and then provide it to some sort of a middleman who runs a store or a catalog. The customer determines that they would like … Read more
Product Managers Have To Decide: Is It Time For Bubble Wrap To Go Away?
If you are anything like I am, when you get a package sent to you in the mail you are excited to receive it. When the package arrives, the first thing that you do is to tear it open and get to the item that has been sent to you. We generally don’t spend a … Read more
Product Managers Are Learning The Marketing Power Of One (Database)
All too often Product Managers fool themselves into thinking that more is better. Yes, sometimes this may be true, but when it comes to keeping track of both customers and product inventory, it turns out that using one database is the key to long term success… How Things Can Get Out Of Hand Although we … Read more