Lots Of Social Media Choices, But Which Ones Work For Product Managers?

Pitty the poor product manager. There you are, sitting in the middle of the greatest social media revolution to ever happen and now you find yourself with too many choices. After you get done creating your product development definition, should you be spending your time on Facebook, LinkedIn, YouTube, or should you be off in … Read more

How Can Product Managers Get Sales To Use Social Media Correctly?

By now just about every product manager knows that not only has social media arrived, it has just about taken over the world. The use of social media has made its way into everyone’s product development definition. The problem that a lot of us are having is that we’re not 100% sure about how best … Read more

Which Forms Of Social Media Should Product Managers Be Involved In?

How many social media ecosystems are out there these days? By my count (if you still include MySpace), there are 9 big ones. As an already overworked product manager working on your product development definition this means that you’ve got an important question that you’re going to have to answer: which ones are you going … Read more

How Product Managers Can Avoid Going To Jail For Copyright Violations

As product managers we all know by now that social media, in all of its different flavors, is hot, hot, hot. We are being encouraged by our companies to do more social media activities in support of our products: blogging, facebooking (is that even a word?), using Tumbler, and perhaps even spending time on LinkedIn … Read more

Is Being Yellow The Worst Product Management Job In The World – Or Not?

When I was first out living on my own, the arrival of the latest copy of the yellow (and white) pages was a big deal. Since my parents had always received these huge volumes, when I got mine I felt that somehow I was now a “grown up”. Fast forward to the 21st Century and … Read more