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Can Product Managers Bring A Product Back From The Dead?

There’s one aspect of being a product manager that we don’t spend enough time talking about. Killing products. Yes, you heard me correctly. We talk and talk about what we can do to make our products more successful; however, we need to understand that every product comes to the end […]

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Bar Code Scanner Product Managers Find A Way To Grow Their Market

Product managers for bar code scanners have it pretty good these days. Their products are in high demand by companies such as Amazon who operate the large warehouses that contain thousands of items, each identified by a unique bar code. These scanners, often called a “brick on a stick”, are […]

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Is Offering Your Customers Bait Ever A Good Idea For A Product Manager?

I’m pretty sure that you are like me – you think that based on your product development definition your product is the best one out there. If only your potential customers would buy it, they would be amazed at how well it solves their problems. It’s just finding a way […]

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