Goodbye Scion – What Happened To You?

You would think that if you became the product manager of something as big as an automobile, you’d be set for life. I mean, if the company is going to go to the effort of rolling out a new car model, then you’d think that they would be so committed to it that your job … Read more

What Can The Great Scion Teach Product Managers?

Just in case you have been living at your desk for the past couple of years and hadn’t noticed, Toyota launched a new line of cars a few years ago called Scion. Now we all know the Toyota brand – in fact many of you probably own a Camry because it’s the most popular car … Read more