Wendy’s Product Managers Take On Breakfast

Wendy's wants to bring in more customers in the morning

If you’re new here, you may want to subscribe to my RSS feed. Thanks for visiting!So here’s a quick question for you: what’s the most important meal of the day? If you said breakfast, then the product managers at Wendy’s would agree with you. Wendy’s has decided to once again make an attempt to expand … Read more

How Can Car Rental Product Managers Deal With Upstarts?

Established car rental firms are trying to overcome upstarts

When you travel and you need transportation at the other end of your trip, what do you do? If you are like most of us, when you are buying your airplane ticket and making your hotel reservation you go ahead and call up an established rental car company and make a reservation. When you fly … Read more

Amazon Product Managers Look For Another Way To Score

Will soccer be the ticket to getting Amazon access to Europe?

The Amazon product managers have a real problem on their hands. They are in charge of one of the more popular brands in the world and the creation of their Amazon Prime service has only made the company even more popular. However, as we are all aware of, what you did for me yesterday is … Read more

Amazon Product Managers Have Grocery Store Dreams

Amazon product managers are increasing their offline presence using grocery stores

The product managers at Amazon have a big problem on their hands. The company, which is already huge, wants to keep on growing. What this means for the product managers is that they always have to be looking for new businesses that Amazon can expand into. They think that they may have come up with … Read more

How Indian Product Managers Do Battle With Retail Goliaths

In India, mom-and-pop stores are slaying the big chains

Retail giants Amazon and Walmart really, really want to start selling a great deal in India. In fact, they are willing to spend billions to set up shop there. However, their success is not guaranteed. It turns out that they are going to be battling the countless number of mom-and-pop stores that are already there … Read more

What Will It Take For Sam’s Club To Be Successful In China?

Sometimes you have to go up market in order to be successful

In the world of shopping in bulk, you have choices. Specifically, when you need a huge amount of toilet paper or paper towels, you can choose to go to either Sam’s Club or Costco.Where do you choose to go? If you are like most people, if you have a choice you generally choose go to … Read more

Why Don’t Amazon’s Product Managers Understand Europe?

Amazon’s product managers seem to be out of fashion when it comes to Europe

Let’s face it: Amazon is a very big company and they have done a lot of different things very well. However, it turns out that they may not yet be able to do everything perfectly. One area where the Amazon product managers are still struggling is in Europe. Specifically, when it comes to selling both … Read more

Starbucks Product Managers Try To Get Their Customers To Come Back Later

Afternoon visitors are what Starbucks needs in order to continue to grow

Clearly product managers at the Starbucks coffee chain have no problems getting customers to drop by their stores in the morning and purchase coffee. However, as is the case with product managers everywhere, the Starbucks product managers are under pressure to keep growing the firm’s profits. If they are going to do this, then they … Read more

Product Managers Prepare To Battle It Out Over A New Type Of Milk

Are you ready for some newfangled milk?

When you go shopping, what do you get? If you are like most of us you probably pick up some eggs, some cheese, some vegetables, and, oh yeah, some milk. However, what type of milk do you get? For a very long time our choices have been somewhat limited. We always got the same types: … Read more