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product managing

Pepsi Fumbles A Gatorade Makeover: Lessons For Product Managers

As a result of attending ProductCamp NYC I’ve been asked a lot more questions recently about how Product Mangers can avoid making mistakes with their products. Half of that answer is to make sure that you understand the fundamentals of Product Management. The other half is to learn from the […]

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Cost Of Materials Is A Product Manager’s New Friend

In the current tough economic times we are all feeling the pressure to keep sales of our product either at current levels or to boost them in order to make up for shortfalls in other parts of the company. When  you step back for a moment and realize that our […]

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Performance Based Pricing – Is It Right For Product Managers In Tough Times?

Not to get too doom and gloom on you or anything, but how is your product doing these days? Sales a bit down? Sales fallen off a cliff? Desperate times call for desperate measures and I’m willing to bet that you are starting to get some pressure from upstairs / […]

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Pay Attention Product Manager!

So what things are demanding your attention even as you read these words: emails, Web sites, your BlackBerry, text messages, Tweets, cell phone calls, … So much for having the ability to pay enough attention to get any work done. Wouldn’t it be nice if we knew how to keep […]

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What A Pastry Store Can Teach Product Managers

Product Managers all over the place are asking the same question: what should I be doing to boost my product sales during this extend economic downturn? If you read the papers and the trade magazines, there are no shortage of “experts” who are more than willing to offer their suggestions. […]

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Successful Product Mangers Are Good Lookers

No, no, we’re not talking about being physically attractive here – although… What I’m really getting ready to talk about is the secret to how product manager who work in the rough-and-tumble economies of emerging markets survive in the long term. What’s their secret and how can we use it […]

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How Product Managers Can Deal With Product Name Changes

Just image this scenario: you’re sitting there at “mid-sized company, Inc.” when one day your boss walks up to you and says “we’ve just been bought by really-big-company, Inc.” Ok, you say to yourself, how much of a big deal to my successful product can this be? Well one thing […]

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Product Managers & The Secret Of The Color Wheel

So I’m just a little bit off the beaten path with this discussion, but I’ve recently had to sit through so many bad presentations that I’m feeling an overwhelming need to try to make the world a better place for Powerpoint slides to live in. We all live and die […]

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How Product Managers Can Get Better At Creating Powerpoint Slides

Yeah, yeah I know that everyone says that they hate Powerpoint – “death by Powerpoint” and all of that. However, the reality of modern Product Manger life is that we end up using Powerpoint to communicate a lot of information about our products and the current status of our projects. […]

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What Is A “Product Vision”?

I was working with a client the other day who had a unique problem: they needed a vision for their product. Now, I’m pretty familiar with the whole “vision” thing as it applies to a company – it’s that thing that you put on the wall that nobody ever reads. […]

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