The Accidental Product Manager
Home Of The Billion Dollar Product Manager Where You Too Can Learn To Be A Wildly Successful Product Manger
Imagine for a moment that you were a product manager working at Starbucks. The company is growing, everyone likes your product, you would be on top of the world. In fact, Starbucks has opened over 2,000 cafes in the U.S. over the past three years. The result of this rapid growth has been that you … Read more
Welcome to the crazy world of social media. You know, the market segment where one day there’s nothing and then the next day there’s a brand new company that is worth billions. The story of Instagram is just like this. This photo sharing social media hub came out of nowhere and ended up being bought … Read more
What product manager really likes to tackle the pricing beast? I’m willing to bet that this part of the job is pretty low on your list of product development definition things that you like to do. However, that’s a shame. It turns out that setting the right price for your product is what is going … Read more
Pricing really should not be all that hard to do, right? Pricing is just another part of your product development definition. Find out what your customer is willing to pay, design a product to be sold at that price that will give you a 25% profit margin, and poof you should be all good to … Read more
Economic downturns don’t last forever, but boy-oh-boy do they hurt while they are happening! I’m not sure about your products, but my the customer that I’ve been consulting with are all scrambling to find ways to make their products easier for their customers to buy. Would you be interested in some tips on how to … Read more
Not to get too doom and gloom on you or anything, but how is your product doing these days? Sales a bit down? Sales fallen off a cliff? Desperate times call for desperate measures and I’m willing to bet that you are starting to get some pressure from upstairs / sales to start slashing your … Read more
Pity the poor product manager who’s firm has decided to do the trendy thing and “go green”. Why you say? Simple – going green can boost profits in the long run, but sadly it can take some serious time before you see results. Alan Robinson and Dean Schroeder over at the Wall Street Journal have … Read more
Ok, I’ll admit it – sometimes I throw away a plastic bottle that I know could have been recycled. I do it just because it’s too much effort to walk the extra distance to hunt down the recycle bin and put it where it’s supposed to go. So if I’m willing to sin this much, … Read more
Did you ever have a lemonade stand as a kid? If not that, then you probably sold something else at some point in time. When I had my lemonade stand, most of the morning was spent dragging a table to the edge of the yard by the street, creating a hand painted sign that said … Read more
— Raymond Corey, Harvard Business School Have I ever told you just how much I love pricing? In the world of product management, there are so many talented people that I always felt both jealous and just a little overwhelmed. I mean there are product managers who have an amazing depth of product knowledge, there … Read more