Going Green And Niching: How Product Managers Surviving A Downturn

Economic downturns don’t last forever, but boy-oh-boy do they hurt while they are happening! I’m not sure about your products, but my the customer that I’ve been consulting with are all scrambling to find ways to make their products easier for their customers to buy. Would you be interested in some tips on how to … Read more

Product Mangers Know That Green Products Cost More – For Awhile

Pity the poor product manager who’s firm has decided to do the trendy thing and “go green”. Why you say? Simple – going green can boost profits in the long run, but sadly it can take some serious time before you see results. Alan Robinson and Dean Schroeder over at the Wall Street Journal have … Read more

Who’s Ever Seen A Green Product Manager?

Ok, I’ll admit it – sometimes I throw away a plastic bottle that I know could have been recycled. I do it just because it’s too much effort to walk the extra distance to hunt down the recycle bin and put it where it’s supposed to go. So if I’m willing to sin this much, … Read more