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How Can Product Managers Help Lego Get Over The Brick Wall That They Are Facing?

Digital play has started to cause problems for Lego product managers

So what do small children want to play with? In the past the answer to this question was fairly easy: dolls, trucks, and of course Lego bricks. In fact, the Legos Company has seen its sales rise for the past 13 years. That would have looked good on anyone’s product […]

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