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How To Create Newsletters That Kill

In the Twitter and Facebook era in which we are currently living, you might think that sending an email to your existing and potential customers is too old school. However, you’d be wrong. It turns out that email newsletters are one of the fastest growing areas of marketing communication. The […]

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Product Management 101: How To Market Your Product

You’d think that we’d all know how to market our products simply because we get marketed to every single day. It turns out that this is not the case simply because there are a lot of different components that go into successfully marketing a product. Although you’d think that this […]

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A New Way For Product Managers To Discover Breakthrough Product Features

As a product manager, you are ultimately responsible for your product’s features. If you’ve guessed well, then you should have a successful product. If you’ve guessed badly, then you may be sitting on a stinker of a product right now. No matter which situation you find yourself in, you are […]

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