So You Need to Promote Your Product?
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The Accidental Product Manager Archive
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To Beat The Competition, Product Managers Have To Do Some Homework
Based on the product development definition that you used to create your product, your product is the best available product to solve the problem that
Product Managers Need To Know What Their Company’s Cost Of Capital Is
You’ve just been put in charge of managing the best product ever. Based on the product development definition, you know that this product is going
How Can Product Managers Get Sales To Use Social Media Correctly?
By now just about every product manager knows that not only has social media arrived, it has just about taken over the world. The use
Three Letters That Can Help Product Managers Be More Successful: ATM
Wouldn’t it be great if the product that you were managing was used by millions of people every day? Even better, wouldn’t it be cool
Which Forms Of Social Media Should Product Managers Be Involved In?
How many social media ecosystems are out there these days? By my count (if you still include MySpace), there are 9 big ones. As an
What Every Product Manager Needs To Know About The Hadoop Database Solution
Just in case you’ve been living with your head underneath a rock, the world appears to have gone “big data” crazy lately. Your customers, your
Product Managers Need To Learn How To Offer Customers A Next Best Offer
If there was a perfect world for us product managers to live in, what would it look like? Sure there would be white unicorns everywhere
What Can A Tax Software Company Teach Product Managers About Customer Information Overload?
Ugg, taxes! I don’t like them, you don’t like them, nobody likes them. One of the reasons that nobody likes taxes is that they are
How Product Managers Can Help Their Customers Weigh Their Options
Have you ever had to make a decision between two products that you were considering buying? How did you go about doing this? If you