How To Fix A Product Management Mistake: Diet Pepsi

I think that we do need to hand it to the Pepsi product managers – at least on paper they did everything that they really should have done. They conducted countless taste tests and tinkered with their Diet Pepsi product development definition all in a quest to give their customers […]

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So You Need to Promote Your Product?

Note: This posting has been guest written by Angie Picardo. Angie Picardo is a staff writer for NerdWallet. Her mission is to help entrepreneurs stay financially savvy, and save some money with a Karmaloop coupon code. You’ve made a new product— hooray! But how can you get people to buy […]

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