New Book: What Product Managers Need To Know About World-Class Product Development

As product managers it is our responsibility to create products that our customers will want and that will end up being profitable for our companies. It turns out that this is no easy task. Identifying what a customer really wants and then turning that into a feature that can be delivered to a customer is … Read more

Product Managers Need To Know What Their Company’s Cost Of Capital Is

You’ve just been put in charge of managing the best product ever. Based on the product development definition, you know that this product is going to be a run-away success: it solves a critical problem that a lot of customers are currently facing. There’s just one problem: either the product does not yet exist or … Read more