The Accidental Product Manager
Home Of The Billion Dollar Product Manager Where You Too Can Learn To Be A Wildly Successful Product Manger
As a part of your product development definition, one of the things that every product manager eventually does is to create a business plan for their product. In this plan we lay out a strategy: what customers we want to go after, what problems we want to solve, and what product we want to offer … Read more
When we talk about the skills that each of us needs in order to be a good product manager, one skill keeps coming up over and over again: the ability to make good decisions. It think that we can all understand why this is so important; however what seems to be escaping us is just … Read more
As product managers we’d like to think that the new product creation process and its product development definition process are a neat, orderly process. However, the reality is often quite different. New products have a nasty habit of popping up all of a sudden and as product managers, we need to be able to react … Read more
Do you have a product launch coming up in your future? Sorry – that’s a trick question, we all have launches coming up. No matter if it’s a new product that you’ll be launching or a new version of an existing product, it’s all about the launch. As important as this product manager activity is, … Read more
As you slave away at your product management job, you probably dream of how great it would be to work at some progressive company where (finally!) your skills as a product manager would be truly appreciated. Some company that understood the important role that we product managers play and who would give us the authority … Read more
Imagine for just a moment that you were the product manager who was in charge of a candy bar. Let’s say that that candy bar had been invented a long time ago, say 1920 or so, and its packaging was starting to look old. This was never part of your product development definition. How would … Read more
As product managers, one of our main goals is to always be searching for ways to apply the product development definition in order to leverage our products and boost the company’s bottom line. At the same time, we need to stay aware of our product’s impact on the company’s reputation. Over at the U.S. bank, … Read more
Wouldn’t it be great if the product that you were managing was used by millions of people every day? Even better, wouldn’t it be cool if it performed some function that generally made them happy after they used it – like gave them money or something like that? Well guess what, product managers who work … Read more
Where is your product going to be in 6 months? What features will it have in a year? What is going to make your product different than everyone else’s in 5 years? If you can’t answer these questions, then perhaps you either don’t have a product roadmap or the one that you have isn’t doing … Read more
If there is one thing that really should scare a product manager, it’s the prospect of using the product development definition to create a brand new product. I mean really, just how likely is that you are going to fail big time? Fairly good if you ask me & that’s not going to look good … Read more