Product Managers Learn How To Sell NFTs
Product managers have to prepare for a world in which digital goods are exchanged by the purchase and sale of NFTs – non-fungible tokens
The Accidental Product Manager Archive
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Category: Sales
Product Managers Try To Decide How To Handle The Metaverse
Product managers need to understand that the metaverse has arrived and we need to understand what platforms exist and how best to use them
Peloton Product Managers Try A New Plan
The Peloton bike company wants to recapture its past success by changing its pricing model and allowing customers to cancel at any time
Do Product Managers Need To Become Less Perfect?
Product managers are discovering that they can use ugly advertising to successfully promote their products
How Will Cruise Product Managers Reclaim The Seas?
Cruise product managers have had a tough year but they can get their customers back if they can show them that cruising is safe to do
Product Managers Deal With A Sandwich That Is Too Popular
The dream of every product manager is to be responsible for a product that is so popular that it flies off of the shelves. We
Product Managers Want To Know: Does Scarcity Work?
Product managers need to understand that the scarcity of a product may cause customers to make a purchase under the right circumstances
Home Depot Product Managers Did Well During The Pandemic
When the pandemic hit, the Home Depot product managers saw a surge in customers and had to deal with that even as they dealt with the pandemic
Product Managers Deal With Free Shipping
Product managers who sell online may be tempted to offer free shipping, but they should be careful because this could eat into their profits
What Product Managers Need To Know About The 0.99 Trick
Product managers can use the just below pricing strategy to price their product when it is going to be compared with other products