Product Managers Start To Go Directly To Their Customers
Ad product managers are getting excited because a new type of customer, direct to consumer (DTC) has started to buy media ads
The Accidental Product Manager Archive
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Tag: advertising
Facebook Product Managers Go Looking For More News
Facebook product managers need to get local news to satisfy their customers but because Facebook has captured so much advertising revenue local newspapers are going out of business
Papa John’s Product Managers Look For New Ways To Be Successful
Can you think of any job that would be more delicious than being a product manager for a pizza chain? The product managers at the
Chipotle Product Managers Play Games With Ethics – Is This Ok To Do?
So product manager, I’ve got an interesting ethical issue for you. Are you ready? If sales of your product were sagging and your boss came
What Can Facebook Teach Product Managers About Reaching Customers?
I’m pretty sure that by now just about everyone out there has heard about Facebook. Facebook is the largest social networking platform going these days.
Instagram Product Managers Attempt To Do The Impossible
Welcome to the crazy world of social media. You know, the market segment where one day there’s nothing and then the next day there’s a
What Product Managers Can Learn From The World’s Best Advertiser
So who was the most successful ad man in history? I’m not 100% sure, but if you had to line them all up, David Ogilvy
Video: Product Manager Tips: How To Use Subliminal Advertising
Dr. Jim Anderson looks into the power of subliminal advertising. What he wants to know is can this powerful technique be used when selling products
A New Way To Listen To What Your Customers Are Saying About You
A New Way To Create Ads For Your Products Welcome to the world of the 21st Century – there seems to be a new competitor
Sexy Advertising: How To Get Your Product Noticed
Just how many ads for products do you get hit with each day? 10? 100? 500? No matter what the number is, the end result