What Should The Box Product Managers Do Now?
So when you think about what kind of product manager job you’d really like to have, what comes to mind? If you are like most
The Accidental Product Manager Archive
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Product Manager Need To Understand The Power Of A Candy Bar
Can we talk about trade shows for just a moment? During my product manager career, I have been to a countless number of these things.
How To Create A Product Timeline That Works
Ah, product timelines. This is arguably one of the most visible and one of the most difficult things that a product manager is called on
9 Ways To Deal With The Competition
Product managers want their products to be successful. One big challenge that we all face is that the world is filled with competitors – companies
Product Managers Need To Master The Art Of Social Media Listening
As product managers we are responsible for using our product development definition to create products that meet the needs of our customers. However, in order
Don’t Even Think About Keeping Your Product Details Secret
You’ve got a great product. In fact, it might even be a revolutionary product. Well, there are at least some features of your product and
Why WIIFM Is The Question That Every Product Manager Must Answer
What does it take to get a prospective customer to turn into an actual customer who buys your product? When I’ve asked this question to
How Product Managers Can Get Their Customers To Trust Them
In our relationships with other people, one of the most basic things that we generally spend no time thinking about is the issue of trust.
5 Secrets To An Effective Pricing Strategy For Product Managers
Pricing really should not be all that hard to do, right? Pricing is just another part of your product development definition. Find out what your
Product Managers Need To Know 4 Ways To Offer Their Customers A “Next Best Offer”
What would the perfect buying experience with your product be for your customer? I’d be willing that it would go something like this. They’d contact