Product Management Case Study: Pay Phones
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The Accidental Product Manager Archive
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Product Managers Are Learning The Marketing Power Of One (Database)
All too often Product Managers fool themselves into thinking that more is better. Yes, sometimes this may be true, but when it comes to keeping
Product Manager: Can You Hear Me? How To Get Promotions Right
So there sits your product. Sure, some people are buying it, but your product’s account manager and business development manager sure would like more people
Confessions Of A Product Killer
I did it! I confess! Take me in! See that product over there on the floor lying in a pool of blood? I killed it.
Product Managers Think That There’s Something Fishy About Their Prices
How are sales of your product doing? Not so well? Are you thinking about changing the price of your product? Is it looking like you
Netflix Teaches Product Managers Lessons About Pricing
As product managers we all dream of the day that we could muster up the courage to actually raise the price of our product. Just
Video: 3 Skills That Most Product Managers Are Missing
It turns out that most product managers are showing up for work only partially dressed when you consider what skills they are missing. Dr. Anderson
What Can FishVille Teach Product Managers About Using Analytics?
Here’s a classic product management question for you: how well do you know your customers? I mean, do you know then REALLY well? We all
What “What’s In Your Wallet?” Means To Product Managers
I’m sure that any product manager living in the U.S. has encountered one of the Capital One ads for their credit cards at some point
What A Video Rental Store Can Teach Product Managers
Not to date myself or anything, but can anyone else remember going to the video store on a Friday or Saturday night? I’d wander the