What Product Managers Need To Know About The 0.99 Trick
Product managers can use the just below pricing strategy to price their product when it is going to be compared with other products
The Accidental Product Manager Archive
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Tag: price
How Can LaCroix Product Managers Keep Their Product’s Fizz?
When you are thirsty, what kind of drink do you reach for? A lot of us will grab a soda, a water, or maybe even
Why McDonald’s Is Losing The Burger War And What Their Product Managers Can Do About It
The product managers over at McDonalds have a problem on their hands. Yes, they work for one of the most successful companies in the world.
Tips For Both Setting Your Product’s Price And Then Getting It
If you have a talk with a product manager and you ask them what the most challenging part of their job’s product development definition is,
How To Price Your Product Correctly
When I talk with product managers, over and over again I hear that the one task that they all fear the most is setting a
What’s A Product Manager To Do When Your Product Costs Too Much?
Product manager just imagine that you find yourself in the following position: your company creates a great product development definition that it uses to make
Product Managers Can Raise Their Product’s Price – They Just Have To Be Smart About It
Psst – hey product manager, would you like to make some more money with your product? Guess what – you can! All you have to
21st Century Pricing Strategies For Product Managers
What product manager really likes to tackle the pricing beast? I’m willing to bet that this part of the job is pretty low on your
5 Secrets To An Effective Pricing Strategy For Product Managers
Pricing really should not be all that hard to do, right? Pricing is just another part of your product development definition. Find out what your
How Should Product Managers Price Their Products In A Down Economy?
How is your product priced? Are you playing a “price it and forget it” game? How about the “price it and then discount it down