Falling Stars: What To Do When Your Product Starts To Fade Like iTunes
If you’re new here, you may want to subscribe to my RSS feed. Thanks for visiting!Can there be any better feeling that that of a
The Accidental Product Manager Archive
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How Can A Product Manager Make Something Old New Again?
Pity the poor product manager who has been saddled with responsibility for a product whose time has clearly come and gone: the lowly pencil. I
How Product Managers Can Manage A Shift
Many product managers are placed in charge of multiple products. Often, among these products certain products will start to perform better than others. When this
A Product Management Challenge: Pot
So you think that you have a tough job, eh? Just imagine how hard it must be to the product manager who works for one
Product Managers Need To Learn To Use Ads Carefully
If the product that you are responsible for is going to be successful, then you are going to have to find ways to get your
What’s A Product Manager To Do When Your Product Costs Too Much?
Product manager just imagine that you find yourself in the following position: your company creates a great product development definition that it uses to make
What Can Facebook Teach Product Managers About Reaching Customers?
I’m pretty sure that by now just about everyone out there has heard about Facebook. Facebook is the largest social networking platform going these days.
How Do Product Managers Prepare For A Marketing Disaster?
As product managers we generally spend our time trying to find ways to update our product development definition in order to make our product be
Is Offering Your Customers Bait Ever A Good Idea For A Product Manager?
I’m pretty sure that you are like me – you think that based on your product development definition your product is the best one out
How To Make Your Product Stand Out In An RFP Response
Please buy my product. No, I really mean it – go out now and buy my product! Sadly, this technique of simply asking your customers