Product Managers Discover That The Circular Is Not Going Away

Paper based circulars are still important to retailers

So if you are running a business and you’d like to keep your customers aware and informed about what products you are offering, what’s the best way to go about doing this? In our modern age, a lot of product managers would look at their product development definition and say that you need to update … Read more

It’s Time For Product Mangers To Go Postal

How cool is it that we get to live in this all-digital, all-electronic 21st Century? Given all of the tools that a product manger has available to him/her, we should be having no problems getting information on our products out to existing / prospective customers, right? Wrong! Our customers are overloaded and so we’ve got … Read more