What Starbucks Can Teach Product Managers About How People Pay For Your Product

By now everyone knows who Starbucks is – they are the company that sells coffee, a lot of it, and makes a ton of cash doing it. What you may not know is that they have some very sharp product managers working for them and as they follow the product development definition they are always … Read more

What A High-End Boutique Can Teach A Product Manager About Marketing

So there you are, a happy product manager creating and delivering products that meet your customer’s needs. All of a sudden (but you should have seen it coming) a big box competitor with tons of selection and low, low prices shows up in your backyard. Oh, oh – what’s a product manager to do now? … Read more