Coke Product Managers Seek New Tastes

Coke product managers are searching for new drinks to create

Ah, to be a product manager at Coke-Cola. Would that not be the best job ever? Coke is a huge company, it has a very large market share, and every customer that you might ever want to capture has already heard about about your product. What more could a product manager ask for? Coke has … Read more

Can Coke Product Managers Make Their New Alcoholic Drink A Success?

Chu-Hai is big in Japan. Can Coke join the crowd?

So for just a moment, picture yourself as a product manager for one of the most iconic products out there: Coke-Cola. You’ve done a great job – Coke is one of the most popular drinks available and no matter what country you go to, it is very well known. The company makes an enormous amount … Read more