How Can Starbucks Product Managers Stop Things From Slowing Down?

Starbucks is running the risk of stalling

Imagine for a moment that you were a product manager working at Starbucks. The company is growing, everyone likes your product, you would be on top of the world. In fact, Starbucks has opened over 2,000 cafes in the U.S. over the past three years. The result of this rapid growth has been that you … Read more

How Can A German Grocer Be Successful In The U.S.?

Does the U.S. really need another grocery store?

When it’s time for you to go to the store and get some food, where do you go? Do you always go to the same place? If you are like most of us, you have relatively set patterns: you go to the same store, you walk the same aisles, and you check out at the … Read more

How Should Facebook Tell People About News?

So here’s an interesting question for you. If I was to ask you where people spend the most amount of time when they are on the Internet, where would you say that they go? Google? Yahoo? A sports site like ESPN? Those are all good guesses, but you’d be wrong. The correct answer, not all … Read more