new product development

What 5 Things Does A Product Manger Need To Do At The Start Of The Year?

Happy New Year to everyone! As we stand together at the start of another business year, it’s important to realize that this time of year provides a product manager with a unique once-a-year opportunity to use this time of the business cycle to accomplish a few things that you just […]

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9 Ways To To Become An Information Product Manager

All too often when we think about the products or services that we are product managers for, we get hung up on the need to be able to touch something. Many of us like boxes with lights on them, CD jewel boxes that snap shut with CDs with nicely printed […]

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4 Key Success Factors For Being A Service Product Manger

It’s hard enough to be a product manager for a “real” product, just imagine how hard this job gets when your company decides to switch over and start to offer service products. You’d think that a flexible product manager could just quickly adjust and that there would be no real […]

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What’s A Product Manager To Do When Your Product Is A Service?

Pick up just about any Product Management book, thumb through it, and you’ll quickly come to realize that most thinking about how to be a successful product manger is based on real products. Things that you can touch and feel. Things that people somewhere in the world manufacture. Even if […]

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Let’s Go Visit The Customer, Product Manager…

So much has been written about how important it is to get in front of your (potential) customer that I am almost hesitant to add to the pile. However, in reviewing what’s out there, nobody really seems to have spent the time to lay out step-by-step what a product manger […]

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