Product Managers Need To Understand The Power Of A Newsletter

Product Managers know that newsletters can be a powerful way to stay in touch with your customers

As product managers we spend a great deal of our time trying to figure out how to get more people to buy our products. This is all fine, but it turns out that some of our most profitable customers may be the people who have already bought our product. Since they have already bought into … Read more

Product Manager Secrets For Really Connecting With Your Customers

As product managers, after we create our product development definition our goal is to get as many customers as we possibly can for our product. However, after we’ve gotten some customers, what then? This is one of the things that they never taught us in product manager school: what to do with the customers that … Read more