What Product Managers Need To Know About Customer Loyalty
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The Accidental Product Manager Archive
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Why Product Managers Need To Care About Farms, Fish, And The Mafia
It’s time for true confessions: you play one of those silly Facebook games don’t you? Pick your poison:Farmville, Fishville, Mafi Wars, etc.The company that makes
Really, Really Complex Products: Is PLM Software The Solution?
There are a lot of products out there that need product managers. However, there is a special class of products that needs a special type
What “Jersey Shore” Can Teach Product Managers
I am very embarrassed. The other day I was flipping through the TV channels and I happened to stumble across MTV’s reality show “Jersey Shore”.
Many Happy Returns: How Product Managers Can Make Product Returns Work For Them
Every product manager likes to think that once their customer has purchased their product, that’s the end of the story. The reality is just a
3 Skills That Most Product Managers Are Missing
I’m guessing that you wouldn’tgo to work naked. Then why-oh-why are heading off to your product management job when you don’t have all of the
3 Big Secrets For Small (Niche) Products
When a product manager finds himself / herself in charge of a product that is targeted towards a niche segment, they have to change how
2 Guaranteed Ways To Make Your Niche Product A Success
In this age of social media and short customer attention spans, product managers who are responsible for niche products are living in both the best
Product Manager: Don’t Step On Your Long Tail…!
If you want to sell a lot of your product, where is the best place to try to sell it? Would it be better to
1,000 Product Management Links You Need To Know
Ok, so first off that’s a complete lie — we’re not really talking about 1,000 links. Although, in my own defense I think that the