Product Manager Tactics: Bringing In A Price Fighter
Times are tough. Your product, your baby, is struggling. New competitors are showing up in your market with lower cost alternatives. Try as you might,
The Accidental Product Manager
Home Of The Billion Dollar Product Manager Where You Too Can Learn To Be A Wildly Successful Product Manger
Times are tough. Your product, your baby, is struggling. New competitors are showing up in your market with lower cost alternatives. Try as you might,
In order to have a successful product, you need to convince people to buy your product in the first place. We like to call this
Where did you learn your marketing skills? At school? On the job? Never learned it? I’ve got some bad news for you: a lot of
I can remember being something like 9 or 10 years old when I first learned about the Bermuda Triangle. I’m not sure where I first
In the world of a product manager, we spend our time worrying about defining, creating, and selling a product. All too often we view our
How cool is it that we get to live in this all-digital, all-electronic 21st Century? Given all of the tools that a product manger has
Who has to deal with irrational customers – isn’t “irrational” just another word for “crazy”? If you’ve ever had to set a price for your
Gosh – doesn’t the whole concept of subliminal advertising just sound naughty to you? I mean, I’ve always sorts lumped this type of advertising together
Just in case you have been living at your desk for the past couple of years and hadn’t noticed, Toyota launched a new line of
A job map identifies what your customers are TRYING to get done at every step of a task while they are using your product. This