BMW Product Managers Prepare To Launch Tomorrow’s Product Today

Product managers rule the world. That means that we need to show the rest of the company what they need to be doing in order to make sure that our product is going to be a success. Over at BMW they’ve got a bit of a problem on their hands and their product managers are … Read more

When Product Managers Fall Down: What’s Happened To Lexus?

Of the past 20 years or so, one of the best product management jobs to have in the United States had to be a product manager who was responsible for one of Toyota’s Lexus’ brand’s cars. These cars have been selling very well for a long time and have been very respected in the marketplace. … Read more