Video: How Product Managers Can Get Better At Creating Powerpoint Slides

If you’re new here, you may want to subscribe to my RSS feed. Thanks for visiting!   Dr. Jim Anderson shows how product managers can create PowerPoint slides that look good and clearly communicate product information. Dr. Anderson reveals the secret to creating PowerPoint slides that can really connect with your audience. You don’t have … Read more

Product Managers Need To Find A Way To Slim Down – Their Products!

Is it possible that you are managing too many products? Sure, as product managers we actually like it when we have multiple products to manage. Sure, we’ll complain to everyone, but deep down inside we really like the assurance of having multiple products belong to us because then we’re confidant that at least one of … Read more

Video: #1 Skill That A Product Manager Needs To Have

  Dr. Jim Anderson shows which skill a product manager must have in order to be successful. Dr. Anderson reveals how this one skills controls everything that a product manager does. He points out how this can impact the team that you have working on your product, how it can impact how you handle stress, … Read more

4 Ways To Lock-Down Your Product’s Pricing

You would think that simply by setting the price of your product and then telling the world about it would wrap up that part of being a Product Manager, right? Well guess what, in this era of the Internet everything having to do with product pricing has become more complicated. What you need is a … Read more

Video: Is Being A Product Manager At Coke The Real Thing?

  Dr. Jim Anderson reveals how product managers at Coke are keeping track of their over 450 different brands of products. Dr. Anderson talks about how Coke product managers use a gate process to determine which products should make it to market, why Japan plays such an important role in how Coke introduces new products, … Read more

Product Managers Know That Too Much Of A Good Thing Is Bad

What would it take to get your customers to buy more of your product? Maybe if you offered them more choices – you know, more colors, more sizes, more brands, more flavors, etc. If they liked the new versions that you offered them, then maybe you could offer them still more versions of your product. … Read more

Video: Product Managers & The Secret of The Color Wheel

Dr. Jim Anderson shows how product managers and product marketers can use a color wheel to correctly choose colors for use in their next PowerPoint presentation. Dr. Anderson covers primary colors, secondary colors and then shows how to use the Microsoft Paint program to identify what colors are being used in a corporate or organization’s … Read more

Two Words That Turn A Product Manager On: “Real Time”

I’m willing to bet that if you got a bunch of product managers together and had them all sit in comfy chairs, lean back, close their eyes, and then you asked them what one thing in the world they most wanted at that moment, they would all tell you the same thing: real time marketing … Read more

Product Managers Need To Decode The Secret “Color Language”

Product Managers make decisions about colors all the time. Sometimes it has to do with a product logo, sometimes it has to do with the images that we use in a product brochure. The problem, is that most of us have ever had any training in this whole color thing. What are the colors that … Read more