What Banks Can Teach Product Managers About Targeted Marketing

I’ve got a quick question for you: where do you keep your money? I’m not talking about pocket change, I’m talking about the big stuff – like your last paycheck? If you are like most product managers, you have a checking account and that’s where you keep your money. It turns out that about 25% … Read more

Product Management Case Study: Pay Phones

I don’t care what kind of product you are in charge of right now, let’s play a game. You are now in charge of a product that all of us see every day: pay phones. What would you do to breathe new life into this dying product line? Everything You Need To Know About Pay … Read more